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The One Club Journal

Gold Coast property,
written plainly.

Long-form guides on what selling actually costs, how to price a home so buyers respond, how agencies structure fees, and where the 2026 market is moving — written to be useful whether you sell with us or not.

2026-04-08 · 6 min read
Cheap doesn't mean bad. It means fair.
Why a 1% commission is the right price for real work — not a discount on the service, but a correction to a fee that was set before technology did half the job.
2026-02-14 · 8 min read
How much does it cost to sell a house on the Gold Coast in 2026?
A full breakdown of commission, marketing, conveyancing and the line items most sellers forget — and why the agent's fee is rarely the biggest number on the page.
2026-03-02 · 9 min read
Best suburbs to buy on the Gold Coast in 2026
Where buyers are actually moving this year — broken down by lifestyle, value and growth potential, from the southern end up to the hinterland.
2026-03-18 · 7 min read
How to prepare your Gold Coast home for sale
A pragmatic two-week checklist for Gold Coast sellers: where presentation money pays back, and where it almost never does.
2026-04-01 · 6 min read
Why 1% commission doesn't mean less service
The traditional 2–3% agency model was built for a different era. Here's how lower overheads, better tools and a tighter team actually improve the seller experience — not degrade it.
2026-04-15 · 5 min read
Why we don't inflate appraisals to win listings
The most common trick in the Australian real estate playbook — and the single biggest reason honest sellers end up selling for less than they should.
2026-04-22 · 7 min read
What Gold Coast sellers get wrong about listing portals
realestate.com.au, Domain and Homely sit at the top of most campaign budgets — here's how their pricing tiers actually work, which ones matter on the Gold Coast, and where the money is usually wasted.